UX & Research Strategy Advisor

Most product teams are stuck in one of two traps:
Trap #1: Research is too slow: By the time insights reach the team, the decision has already been made. Research becomes a post-hoc justification instead of a strategic input.
Trap #2: “Just use AI”: Teams replace research with LLM-generated guesses and call it “moving fast.” They get speed but lose the signal, the actual evidence of what users do, think, and need.
There’s a third path.
Automate the repetitive, time-consuming parts of your research pipeline as recruitment screening, transcript processing, pattern tagging, synthesis formatting, while keeping human judgment exactly where it adds irreplaceable value: interpretation, context, and strategic framing.
This workshop teaches you how to build that pipeline, step by step.
Where AI belongs in research and where it doesn’t. You’ll learn the Three-Layer Framework (AI-Led / Human-Led AI-Assisted / Human-Only) and audit your current research process to map each step
Work that eats 60% of research time: recruitment screening, scheduling, note-taking, transcript synthesis, tagging. You’ll walk through how to build automated workflows for each. Tool agnostic.
The core build. Using a sample dataset (or your own), you’ll construct an end-to-end synthesis workflow.
How to spot when AI synthesis is confidently wrong. What “good enough” actually means for different decision types. Building a validation protocol.

Principal UX Designer, 17 years B2B SaaS, Master’s in Statistics, PhD
Product Managers who run (or want to run) research but don’t have a dedicated researcher on the team
Product Leaders (Directors, VPs, CPOs) building a research culture that scales without scaling headcount
Founders who need evidence-based decisions but can’t afford slow, traditional research cycles

Live sessions
Learn directly from Alina Bezchotnikova in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
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Reimbursement
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Everything L&D needs: email template, receipts, and certificate of completion.
Get reimbursedPrivate cohort
Run a cohort for your org
A dedicated cohort with a custom schedule and curriculum, tailored to your team.
Book a private cohort$400
USD
3 days left to apply